Three friends shopping on Sutter Street
Supporting local small businesses keeps money in our community, strengthens jobs, and builds a vibrant local economy. Here are simple ways you can support small businesses in Folsom this holiday season.

Why Supporting Small Businesses Matters More Than Ever

Small businesses are the heart of our community. They sponsor youth sports teams, donate to school fundraisers, show up for local events, and volunteer their time in ways that rarely make headlines. When you choose to shop local, you are strengthening the businesses that strengthen Folsom every single day. Even many national brands in town are owned by local families who live and invest right here at home.

As the holiday season approaches, we have an opportunity to make a real impact. Every dollar spent locally helps keep tax revenue in our community, supports local jobs, and fuels a thriving economy that benefits all of us.

Here are meaningful ways you can support small businesses this holiday season:

Shop local first. Check local boutiques, shops, and markets before ordering online from big box retailers.

Buy gift cards. Restaurants, salons, gyms, spas, car washes, and other service businesses all offer great gift options.

Dine in or take out locally. Choose neighborhood restaurants, coffee shops, bakeries, and breweries.

Use local service providers. Photographers, accountants, realtors, fitness trainers, tutors, and contractors are all right here in our community.

Attend local events. Holiday markets, performances, parades, and fundraisers bring people together and support local vendors.

Support local makers and artisans. Craft fairs, pop ups, and artist markets offer unique, handmade gifts you will not find anywhere else.

Leave positive reviews. A simple five star review on Google, Yelp, or Facebook can increase visibility and help a small business grow.

Share on social media. Post about your favorite spots, tag the business, and recommend them to friends.

Order catering locally. For parties and office gatherings, choose local restaurants or bakeries.

Choose local for corporate gifts. Gift baskets, products, or gift cards from local vendors show your support and make meaningful presents.

Donate to local nonprofits. Strengthen the organizations that lift up our community all year long.

Join local memberships. Gyms, coworking spaces, museums, youth activity centers, and arts organizations rely on community support.

Buy local produce and goods. Visit farmers markets, local farms, wineries, and specialty food shops.

Take a class. Cooking classes, art workshops, fitness classes, and kids camps at local businesses make memorable experiences.

Tip generously. Local restaurants, salons, and service businesses feel the impact of kindness more than you know.

Refer friends and family. Word of mouth is one of the most powerful ways to help a business grow.

This season, let’s choose to lift up the people who make our community special. When we support local businesses, we support our neighbors, our economy, and the future of Folsom. Every purchase counts, and together, we can make a meaningful difference.

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